Services
A useful scope starts with the purpose.
Different formats ask for different kinds of care. Explore the work by its purpose, then define the right scope for your project.
01
Website page design
Give each page a purpose.
Page design organises the main message, supporting detail and next action into a readable layout. A home page, a service page and a contact page each answer different questions and need their own hierarchy.
The brief starts with the offer, audience and supplied content. The agreed scope identifies the pages, screen sizes and handover format. Design layouts, content writing and production development are separate services, included only when specifically agreed.
02
Interface flows
Make the route easier to follow.
An interface flow brings individual screens into a useful sequence. Navigation, labels and the placement of actions should help someone understand where they are, what a choice means and how to continue.
A project can map a small enquiry journey, a content catalogue or a simple multi-screen concept. The scope defines the states and interactions to show. Real accounts, payments, data processing and integrations require separate implementation and review.
03
Responsive layout refinement
Keep the important choices visible.
A smaller screen changes the space available for a headline, navigation and form. Responsive design considers what needs to remain visible, which content can reflow and how a reader moves between sections.
A refinement can review an existing set of layouts for spacing, hierarchy, component consistency and mobile behaviour. The intended browsers, accessibility requirements and implementation responsibilities belong in the actual brief. A visual prototype is not a production accessibility certification.
Agree the work before it begins.
Deliverables, source material, review rounds, editing formats, timing and fees are agreed for the individual project. Bring the intended audience and the material available; the final scope follows the actual brief.